Senator Nancy Greene Raine calls for ban on marketing to children

By James Peters
September 29, 2016 - 6:35am Updated: September 29, 2016 - 11:03am

KAMLOOPS —  Kamloops-area Senator Nancy Greene Raine has introduced a bill that would prohibit marketing and advertising of food and beverages directed at children.

Greene Raine says 95 per cent of such advertising is for unhealthy products, and children under 13 can't tell the difference between directed marketing and objective information.

She adds it takes the decision-making power away from parents.

"There's been all kinds of research done on that," says the Senator, "and there's a lot of money-millions and millions of dollars spent on that kind of marketing. And it's spent there because it works, but it's not fair to kids."

Greene Raine says it's not a partisan issue, and she believes the bill will have plenty of support from both sides of the floor.


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