Celebrity football analyst Gruden salutes B.C. Lions in PR touchdown for CFL club
KAMLOOPS – B.C. Lions’ general manager Ryan Rigmaiden threw a Hail Mary with the box of merchandise.
Former NFL head coach Jon Gruden of Barstool Sports answered the prayer in a public-relations touchdown for the CFL club.
With his signature pigskin passion, Gruden unboxed the Lions gear on camera while preaching the virtues of the Canadian game and flexing his Leos’ knowledge.


