By Canadian Press

‘The whole country is not on fire’: Canadian tourism industry struggles as fires rage

May 15, 2024 | 11:03 AM

OTTAWA — Climate change and its deluges of severe weather and wildfires have left many Canadian tourism companies struggling to get insurance and convince visitors that Canada is still open for business.

Beth Potter, president of the Tourism Industry Association of Canada, says there are direct effects for certain tourist areas when bad weather hits.

But she says the biggest challenge is that many international visitors see a headline about wildfires in one part of Canada and don’t understand that they are having no impact on most of the country.

Potter says she heard from tourism operators in southwestern Ontario last summer about cancellations due to fires largely more than 3,500 kilometres away in British Columbia.

She also says that some operators have been finding insurance more expensive — if they can even secure it — as the risks from severe weather force the insurance industry to rethink costs.

Sound Off

SOUND OFF: Culturally appropriate food goes beyond the ingredients on a plate

18h ago

Two and Out

PETERS: Whether building up or tearing down, Kamloops is what you make it

Dec 13, 2024

Sound Off

SOUND OFF: How to reduce food waste in Kamloops during the festive season

Dec 13, 2024

Tourism Minister Soraya Martínez Ferrada says there is no “miracle” cure, but government and industry must prepare for the worst because climate change isn’t going away.

This report by The Canadian Press was first published May 15, 2024.

The Canadian Press