With novelty underwear, TRU grads put their money where Trump’s mouth is
KAMLOOPS — A pair of Thompson Rivers University grads are offering customers a unique way to protest against U.S. President-elect Donald Trump.
Matt Paish and Sarb Gill run Undies for Humanity, a small scale underwear company.
Paish says the company’s goal is more than simple profit.
“For the past two years, we’ve been researching underwear and trying to figure out how we can create a business that has the maximum net benefit from every stage from the production to the manufacturers, even benefitting charities as well as the customers, to pay it forward.”