Olympics Opening Ceremony Most Watched Since 2012

The live broadcast of the Opening Ceremony of the Paris Olympics on Friday delivered 28.6 million viewers for NBCUniversal platforms, making it the most-watched Summer Olympics opening ceremony since the 2012 London Games. The rain-soaked event showed the procession of the national teams from each competing country via boat down the Seine, along with a variety of performances. Many celebrities are on Paris to cheer on Team USA, with stars like Tom Cruise, Nick Jonas, and Lady Gaga seen attending the women’s artistic gymnastics qualifiers on Sunday, along with Greta Gerwig, Anna Wintour, Baz Luhrmann, Snoop Dogg, Chrissy Teigen and John Legend.