Selena Gomez stars in ballet-themed PUMA ad

Selena Gomez is starring in a brand new campaign for Puma, and this one is inspired by ballet. The 25-year-old singer models the brand’s new En Pointe collection, which was created as a collaboration with the New York City Ballet.

“I feel confident. I feel empowered. I feel in control. I am brave. Yes, I might not be perfect, but I’m always ME. No masks, no filters, just Selena Gomez,” she said.

“[Selena’s] flexible style takes her from the gym to the red carpet and to all corners of the globe. Her fearlessness is reflected onto the collection with bold, statement pieces that command attention,” Puma said.